Monday, March 31, 2008

smart President

Read a good article in the Detroit Free Press about the president of smart, Dave Schembri. I think one of the greatest lines in this article is from the new president when he states "Just like big SUVs once spoke volumes -- I am powerful and in control of the road -- the Smart sends an entirely different message: I am small, sensible and sharing.

'It's one of those cars,' said Schembri, 'that causes an emotional reaction.' "

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